Licenses

BI Pixie in Microsoft Fabric works with the BI Pixie subscription you bring. You subscribe to BI Pixie once, and you can use your subscription across the entire BI Pixie product family. In this article, you can read about the available plans, how to subscribe, and how an Enterprise agreement can include multiple isolated licenses for different business units or cost centers.

A single BI Pixie subscription covers every BI Pixie product. Whether you add Pixies through the BI Pixie item in Microsoft Fabric or through the BI Pixie subscription portal, the same subscription applies. There is no separate Fabric-only purchase.

Plans

BI Pixie offers three paid plans: the Standard, Pro, and Enterprise plans. Plan features are identical regardless of how you access BI Pixie. Every plan is a flat price, sized by tracked items: a report with Pixies, or a semantic model or data agent you are preparing for AI. On each paid plan, reports, semantic models, and data agents share one count. A semantic model becomes a tracked item at its second assessment, its first optimization, or its first benchmark run. A data agent becomes a tracked item at its second assessment, or when you apply the first change to it. Using a data agent in a benchmark or an A/B test never makes it a tracked item. The first AI Readiness score is always free and never makes anything a tracked item, for up to 500 distinct items per account, counting semantic models and data agents together.

On Microsoft Fabric, BI Pixie also starts free: a first AI Readiness score for each of up to 500 semantic models and data agents, one tracked report and one tracked semantic model or data agent, 10 optimizations of other semantic models and data agents, 10 benchmark runs in total on any semantic model or data agent, and community docs and MCP access. You can run up to 10 assessments a day. You can reassess and optimize your one tracked semantic model or data agent without limit. One optimization of any other semantic model or data agent is everything you apply to it after one assessment. The 10 optimizations last for the life of your account, and undoing a change does not give one back. The Free plan is also available in BI Pixie Cloud, including the BI Pixie dashboard there, within a fair-use allowance of 5,000 monthly sessions. See AI Readiness for what an AI Readiness score covers.

Compare plan allowances

Benchmark runs by plan

• On every plan, you can build a benchmark end to end and inspect the correct answers that BI Pixie computes. The number of benchmark runs and the question counts on offer differ by plan.
• On the Free plan, you have 10 benchmark runs in total, on any semantic model or data agent. Before your first run, select See a sample result to see what a scored benchmark looks like.
• The Free and Standard plans offer the Quick check and Standard question counts. The Pro and Enterprise plans offer every question count, including Thorough and Custom.
• Generating questions never uses a benchmark run. A benchmark run counts the same whichever AI answers, and deleting a benchmark run doesn't give it back.

For current pricing and the full feature matrix, visit the Pricing page.

How to Subscribe

You can start a BI Pixie subscription in two ways:

• Azure Marketplace SaaS offer. Subscribe through Microsoft Azure Marketplace to consolidate BI Pixie on your Azure invoice and apply existing Azure commitments (MACC/ECIF). You can find the offer by searching for "BI Pixie" in the Azure Marketplace.
• BI Pixie subscription portal. Manage subscriptions, billing, and plan changes at the BI Pixie subscription portal. During sign-up, you can choose between credit card billing through Stripe and Azure Marketplace billing, and you can switch later if your needs change.

Once your subscription is active, you can use it from any BI Pixie item in your Fabric tenant, with no further setup.

License Assignment Enterprise

As BI maturity grows in your organization, different teams or business units may need their own isolated view of engagement data and their own tracked-item allocation. On the Enterprise plan, your agreement can include multiple self-contained licenses so each team sees only the engagement data from their own reports.

Each license has the following:

• Its own tracked-item allocation.
• Its own isolated data store, dashboard, and data region. Members of one license cannot see the telemetry written under another license.
• A descriptive label so you can map licenses to business units, departments, or cost centers (for example, Marketing, Sales, Finance).

Your Enterprise subscription includes one license, the Primary license. Additional division licenses are part of your Enterprise agreement, and you can contact our sales team to add them. The Primary license is the default for any user who has not been explicitly assigned to another license, and it cannot be deleted.

When to Use Multiple Licenses

• Separate tracking by department, team, or business unit.
• Give each group its own tracked-item allocation.
• Ensure that members of one team cannot see telemetry generated by another team's reports.

Add a New License

1. Select Create License at the top right of the Licenses view.
2. In the dialog, enter:
   • Label: A descriptive name (for example, "Marketing").
   • Assigned Tracked Items: The number of tracked items reserved for this license. The available unassigned count appears in parentheses.
3. Select Create License. The new license appears in the list.

Edit a License

1. Select the license card to expand it, and then select Edit.
2. Modify the label or the assigned tracked items. Each input shows an "(X available)" hint indicating the maximum you can assign.
3. Select Save to apply, or Cancel to discard changes.

Assign Members to a License

In BI Pixie in Microsoft Fabric, Microsoft Fabric workspace roles govern the underlying team membership, as Team Access describes. License assignment binds a BI Pixie member (identified by their Entra ID identity) to one of the licenses you have created so that BI Pixie can scope their data view.

1. Expand a license card and select Assign Member.
2. Pick a user from the dropdown. The dropdown lists the BI Pixie members, not admins, who are not already on this license.
3. Select Assign. The user immediately starts seeing data scoped to this license.

If the user is the last member on another dedicated license, BI Pixie warns you that moving them will leave the source license empty and its historic telemetry inaccessible. You can confirm the move or cancel.

Delete a License

Before you can delete an active license, you need to reassign its members to the Primary license and remove or move its reports. When you delete a frozen license, BI Pixie moves its members to the Primary license and releases its reports, and members can resume tracking by adding Pixies to those reports again. Either way, the historic telemetry stored under the license is permanently deleted.

1. Expand the license card and select Delete license at the bottom.
2. Read the confirmation dialog, which describes what will happen to the license's members, reports, and telemetry.
3. Select Delete License to confirm. The action cannot be undone.

Note: The Primary license cannot be deleted.

Setting Up the Dashboard for Each License

For each license, we recommend that the first assigned user creates the BI Pixie item in that team's Fabric workspace. BI Pixie installs the BI Pixie Dashboard in that workspace automatically, with no credentials to set up. Once it is installed, the user can share the Fabric workspace with other users assigned to the same license.

Each license has its own Data Lake URL and SAS Token on the expanded license card. BI Pixie uses them for the OneLake shortcut that points that license's lakehouse at its telemetry, so there is no credential for you to enter in Power BI. See Set up BI Pixie Dashboard for the full walkthrough.

Per-License Dashboard Data Source

The Data Lake URL and SAS Token on each license are what BI Pixie uses for the OneLake shortcut on that license, which points your lakehouse at your telemetry. The semantic model behind your BI Pixie Dashboard is connected to that lakehouse with Direct Lake, so there is no credential for you to enter anywhere. Each expanded license card has an inline Dashboard Data Source section with two rows: Data Lake URL and SAS Token. The Data Lake URL and SAS Token are scoped to the license, so engagement data stays isolated between licenses.

• Copy and Show / Hide are available to all users assigned to the license.
• Only BI Pixie admins can rotate the SAS Token, by selecting Rotate SAS. Rotating one license's Token does not affect other licenses.
• The Expires and Last rotated timestamps appear inline on the card.

When you delete a license, its credentials are invalidated. For full instructions, see Set up BI Pixie Dashboard.

What's Next

• Set up BI Pixie Dashboard: What BI Pixie installs in each license's workspace, how to load your data, and how to keep it fresh.
• Team Access: How workspace roles control who can use BI Pixie.
• Account: View overall usage and subscription details.