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Plans and Billing

BI Pixie Cloud has three paid plans, the Standard, Pro, and Enterprise plans, and you can start on the Free plan. Each paid plan has one fixed price, set by the number of tracked items it includes, and you choose monthly or annual billing. There is no usage billing: no usage meters, no per-user fees, and no overage charges.

Accessing the Plans Page

The Plans page is available to account administrators only. To open it, select Account in the BI Pixie Portal sidebar, and then select the Plan tab. Admins can also select View plans on a usage notice on the Account Settings page.

Available Plans

BI Pixie offers three paid plans, the Standard, Pro, and Enterprise plans, and a Free plan, described in Starting Free below. Every plan includes AI Readiness scoring for your semantic models. For the full feature comparison and frequently asked pricing questions, see the pricing page.

Standard

$149/mo, or $1,490/yr billed annually.

  • 10 tracked items
  • The BI Pixie dashboard
  • 30 benchmark runs per month
  • Up to 200 report viewers
  • Up to 10 BI Pixie users
  • Fair use: includes 50,000 monthly sessions across your tracked reports

Pro

$499/mo, or $4,990/yr billed annually. The Pro plan is our most popular.

  • Everything in the Standard plan
  • 50 tracked items in total
  • 100 benchmark runs per month
  • In-report feedback & embedded surveys
  • Up to 100 questions in a single benchmark
  • Up to 2,000 report viewers
  • Unlimited BI Pixie users
  • Email support
  • Fair use: includes 75,000 monthly sessions across your tracked reports

Enterprise

From $30,000/yr (annual, tailored to your deployment). The starting price includes 500 tracked items.

  • Everything in the Pro plan
  • Unlimited tracked items available as part of your quote, when the dashboard runs on your own Fabric capacity or in your own Azure
  • Licensing for additional business units available
  • Data residency and self-hosted options available
  • Onboarding with a BI Pixie architect
  • Unlimited report viewers
  • Scheduled AI Readiness assessments

The Enterprise plan has one flat price, sized to your deployment and agreed up front, with no usage meters and no overage charges.

Enterprise: The Enterprise plan is sold by annual invoice or Azure Marketplace private offer, not self-serve checkout. You can start the conversation by selecting Get a quote on the Enterprise card.

Starting Free

The Free plan is available in BI Pixie Cloud and in the BI Pixie Workload for Microsoft Fabric. It includes a first AI Readiness score for each of up to 500 semantic models and data agents, one tracked report and one tracked semantic model or data agent, 10 optimizations of other semantic models and data agents, 10 benchmark runs in total on any semantic model or data agent, community docs and MCP access, and the BI Pixie dashboard within a fair-use allowance of 5,000 monthly sessions. You can run up to 10 assessments a day. You can reassess and optimize your one tracked semantic model or data agent without limit. One optimization of any other semantic model or data agent is everything you apply to it after one assessment. The 10 optimizations last for the life of your account, and undoing a change does not give one back. The two tracking allowances are separate, so you can measure one report and prepare one semantic model or data agent for AI at the same time. You can also start in the BI Pixie Workload for Microsoft Fabric, on your own Fabric capacity. See the AI Readiness guide for the Workload to get started there.

What Counts as a Tracked Item

Tracked items are the one quantity your plan is priced on. A tracked item is a report with Pixies, or a semantic model or data agent you are preparing for AI:

  • Reports. Adding Pixies to a report counts it as one tracked item.
  • Semantic models. The first AI Readiness score of a semantic model is free and claims no item, for up to 500 distinct items per account, counting semantic models and data agents together. A semantic model becomes tracked when you assess it a second time, optimize it, or run a benchmark against it.
  • Data agents. The first AI Readiness score of a Fabric data agent is free and claims no item, and it counts toward the same 500 distinct items as semantic models. A data agent becomes tracked on its second assessment, or on the first change you apply to it, whatever semantic models it is grounded on. Using a data agent in a benchmark or an A/B test never claims an item.
  • Counted separately. A report and its semantic model are separate items. Adding Pixies to a report counts the report; AI Readiness work on the semantic model behind it claims the semantic model as its own item. If 100 reports connect to one shared semantic model, you count the reports you add Pixies to, plus the shared semantic model once if you assess it a second time, optimize it, or benchmark it.
  • Once tracked, unlimited. Reassessing and optimizing a tracked item never costs another item.
  • Deleting does not reduce the count. Deleting an item stops tracking it and removes its data, but your tracked items count does not go down. A higher plan includes more tracked items.

The Standard plan includes 10 tracked items, the Pro plan includes 50, and the Enterprise plan includes 500. Unlimited tracked items are available as part of an Enterprise quote. On each of those plans the count is pooled, so a report, a semantic model, and a data agent each use one of the plan's items. The Free plan includes two named allowances instead: one tracked report, and one tracked semantic model or data agent.

Compare plan allowances

Plan Tracked items Assessments a day Benchmark runs Also
Free 1 report, and 1 semantic model or data agent 10 10 in total Unlimited optimization of the one tracked semantic model or data agent, and 10 optimizations of other semantic models and data agents in total, up to 10 times a day. Up to 200 report viewers, in-report feedback, and embedded surveys.
Standard 10 100 30 a month Optimization up to 10 times a day. Up to 200 report viewers.
Pro 50 250 100 a month Optimization up to 25 times a day. Up to 2,000 report viewers, in-report feedback, and embedded surveys.
Enterprise 500, or unlimited as part of your quote 1,000 Unlimited Optimization up to 50 times a day. Unlimited report viewers and scheduled assessments.

Benchmark runs by plan

  • On every plan, you can build a benchmark end to end and inspect the correct answers that BI Pixie computes. The number of benchmark runs and the question counts on offer differ by plan.
  • On the Free plan, you have 10 benchmark runs in total, on any semantic model or data agent. Before your first run, select See a sample result to see what a scored benchmark looks like.
  • The Free and Standard plans offer the Quick check and Standard question counts. The Pro and Enterprise plans offer every question count, including Thorough and Custom.
  • Generating questions never uses a benchmark run. A benchmark run counts the same whichever AI answers, and deleting a benchmark run doesn't give it back.

Fair Use for Sessions

Every plan includes a monthly session allowance across your tracked reports: 5,000 on the Free plan, 50,000 on the Standard plan, 75,000 on the Pro plan, and 250,000 on the Enterprise plan. A session is one person using one report on one day. Exceeding this allowance never results in additional charges. Above the Fair-Use Allowance describes what happens when usage goes over it.

One person opening the same report five times in a day counts as one session; one person using three reports counts as three. Fair use applies wherever BI Pixie stores your telemetry, in BI Pixie Cloud and in the Fabric Workload alike. With data residency your telemetry lands in your own OneLake, and there is no session quantity to meter. You can see your session usage any time on the Account Settings page.

Your cost is always fixed. Sessions are never billed or purchased. If usage runs well past your allowance, BI Pixie refreshes your BI Pixie dashboard less often until usage drops, and data collection continues.

Billing Cycle

You can choose Monthly billing, which is the default, or Annual billing, which gives you 2 months free: you pay for 10 months and get 12. The Monthly and Annual (2 months free) options sit above the plan cards, and the prices on the cards follow your choice. The annual discount is the only discount there is, and the price never changes with quantity.

Billing Provider

BI Pixie supports two billing providers:

  • Credit card (Stripe). You pay directly with a credit card. This is the default option.
  • Microsoft Marketplace. You buy BI Pixie through Azure Marketplace, and the subscription is billed to your Azure account. Your existing Azure billing and invoicing applies.

Checkout Flow

At checkout you choose a plan and a billing cycle, then subscribe. There are no quantities to configure, no session settings, and no calculator. The price on the card is the price you pay. The rest of the experience depends on your billing provider.

Stripe (Credit Card)

  1. Above the plan cards, select Monthly or Annual (2 months free).
  2. Select Start Standard or Start Pro.
  3. A popup window opens with the Stripe checkout form. Enter your payment details there.
  4. After successful payment, the popup closes and you are returned to the portal with a success banner confirming your new plan.
Popup blockers: If your browser blocks the checkout popup, BI Pixie shows the message "Your browser blocked the new tab." with a Continue in a new tab link that opens the checkout.

Microsoft Marketplace

  1. Below the plan cards, select View on Azure Marketplace.
  2. Choose your plan and billing cycle in Azure Marketplace, and complete the purchase.
  3. After the purchase, you are redirected back to BI Pixie to confirm the activation.

For a subscription billed through Microsoft Marketplace, the Plans page shows Billed via Microsoft Marketplace and a Manage in Azure link, which opens the subscription in the Azure portal.

Changing Your Plan

You change plans by moving between the Standard, Pro, and Enterprise plans. There are no quantities to adjust, because each plan's tracked items and fair-use allowance are fixed. The experience differs between Stripe and Marketplace billing.

Upgrading

To move from the Standard plan to the Pro plan with card billing:

  1. On the Pro plan card, select Upgrade to Pro.
  2. Complete the payment in the Stripe checkout popup. The upgrade takes effect as soon as the payment completes, so you get the Pro plan's features and limits right away.

For a Marketplace subscription, you change the plan in the Azure portal, which Manage in Azure on the plan cards opens. You receive a confirmation email from Microsoft when the change takes effect. To move to the Enterprise plan, select Get a quote on the Enterprise card.

Downgrading

The plan cards below your current plan show Included in your plan. For a Marketplace subscription, you move to a lower plan in the Azure portal. For card billing, you can ask for a lower plan through Contact Support. If you are moving down from the Enterprise plan, the Plan Downgrade FAQ describes what happens to your licenses and data.

Managing Card Billing

For a subscription paid by card, admins select Billing & Invoices in the Plan Usage section of the Usage tab of Account. It opens the Stripe billing portal, where you manage your payment method and invoices.

Cancellation and Renewal

Canceling Your Subscription

When you cancel your subscription, it does not end immediately. Instead:

  • Your plan continues until the end of your current billing period.
  • A banner shows the date your plan will end. After that date your plan expires, and while your existing Pixies continue tracking, you cannot add new Pixies, change report settings, or optimize semantic models for AI.

Keeping Your Plan (Reversing a Cancellation)

If you change your mind after canceling a card subscription, you can reverse the cancellation before the billing period ends:

  1. On the banner that shows when your plan ends, select Resubscribe.
  2. A dialog named for your plan, such as Renew your Pro plan, shows your plan, your billing cycle, and the amount you will be charged on your next billing date.
  3. Select Confirm & renew plan. No additional charges apply today, and your existing payment method is used at the next billing cycle.

Expired Plans

After your billing period ends following a cancellation, your plan expires. You can select Renew to restart your previous subscription, or select a different plan.

Enterprise Plans

The Enterprise plan is for organizations running BI Pixie across a large estate. Pricing starts from $30,000/yr, is always annual, and is agreed up front: one flat price, sized to your deployment, with no usage meters and no overage charges. The starting price includes 500 tracked items and unlimited report viewers. Unlimited tracked items, licensing for additional business units, data residency, and self-hosted deployment are available as part of your quote, and each is priced on top of the starting price. Self-hosted deployment is scoped and quoted separately.

The Enterprise plan is sold by invoice or Azure Marketplace private offer; there is no self-serve checkout. Every Enterprise contract includes onboarding in the first year and a named contact.

To get started with the Enterprise plan:

  1. Select Get a quote on the Enterprise plan card.
  2. Fill out the contact form with your requirements.
  3. Our team will follow up with a quote sized to your deployment.

Related Resources

  • Account Settings: view your tracked items and fair-use session usage, and manage your payment method.
  • Licenses: manage licenses for business units on the Enterprise plan.
  • Plan Downgrade FAQ: what happens to licenses and data when you downgrade from the Enterprise plan.
  • Pricing: the full plan comparison and pricing FAQ.

What's Next

  • AI Readiness: score and improve your semantic models, included in every plan.
  • Contact Support: get help with billing questions or subscription issues.